Redefining recycling confidence with RecycleMe
Summary
As the sole designer and researcher for RecycleMe, I developed an app that uses image recognition technology to help users distinguish between recyclable and non-recyclable items. By conducting in-depth research, prototyping, and testing, I created a solution to enhance users' recycling confidence and streamline the process. This case study details the research insights and iterative design that shaped RecycleMe.
Methods
Competitive/Comparative Audit, Contextual Inquiry, Survey, User Task Flow, Sketching, Wireframing, Prototyping, Usability Testing, Presentation.
Tools
Figma, Miro, Keynote.
The Problem
Due to the abundant and varying information available, individuals often find themselves lacking the confidence to distinguish between recyclable and non-recyclable items.
The Solution
To address this complex issue I created RecycleMe - an app designed to leverage image recognition technology, providing users with comprehensive guidance on the correct methods for recycling and disposing of various items.
So…how did I get here?
Understanding the Problem Space
I surveyed 57 individuals to gain a deeper understanding of the obstacles to recycling. A recurring theme was the desire and interest in improving recycling habits, which were met by roadblocks such as unclear and inconsistent recycling information.
85%
Of the surveyed individuals said they recycle all of the time or most of the time.
0%
Were very confident when it came to knowing which materials could be recycled and which could not.
92%
Are interested in learning more about recycling.
“Most of the time I just wish all of the information was in the same place. So often I have to go to different resources for different material types, etc… What can I store my dead batteries in? Do they have to go to a different place than recycling? and then yard waste, ugh it’s all so much to keep track of.”
Contextual Inquiry Insight
To deepen my understanding of the recycling process, I attended a virtual tour of the Minneapolis Recycling Facility. This firsthand experience was incredibly informative and further motivated me to create a user-centered solution. The facility staff emphasized several key issues they wished everyone knew:
Stop wishcycling: Many items are placed in recycling bins in the hope they'll be recycled, even if they can't be.
Avoid plastic bags: They clog sorting machines and require significant manual labor to remove.
Sorting is hands-on: Much of the sorting is still done by humans.
On a positive note, I learned that 74% of recyclable material is successfully repurposed into new items in Minnesota, and 99% of Minneapolis's recycled materials stay within North America—an impressive statistic that reinforces the impact of local recycling efforts.
I highly recommend a tour for anyone interested in the recycling process!
Design Evolution through Iteration
The design evolved through multiple phases of iteration, guided by continuous user feedback to ensure a streamlined and focused experience. Two major updates included:
Instant Camera Access: Placed the camera feature front and center upon app launch.
Simplified Navigation: Replaced the bottom navigation bar with a hamburger menu.
View the prototype in action
Next Steps
Based on user feedback, here are some ideas to research further:
Gamification for Engagement: Users expressed interest in features like earning points, badges, or rewards, which could make recycling more interactive and motivating through gamification
Personalized Tips by Location: The app could provide customized recycling tips, notifications, or reminders to help users stay informed about local recycling guidelines and best practices.
Integration with Recycling Services: Partner with local recycling programs or waste management services (like Ridwell) to offer real-time updates, event reminders, and additional options for responsible waste disposal.
Showcasing my work
In the final phase of my project, I presented RecycleMe, receiving positive feedback that confirmed a strong demand for the app. The response emphasized its potential to improve recycling habits, validating the need for accessible, user-friendly solutions to support sustainable practices.
Reflection
Working on RecycleMe deepened my appreciation for sustainable design and highlighted a widespread interest in recycling education. I was genuinely surprised—and inspired—by users' eagerness to learn and improve their recycling habits. Designing this app reminded me how impactful a well-designed tool can be in addressing real-world issues. This project has further fueled my commitment to creating solutions that empower people to make more informed, eco-friendly choices